Sparrow

Peoria, Arizona

Sparrow was designed as a modern neighborhood gathering place—an entirely new restaurant concept crafted from the ground up. Inspired by ideas of sanctuary and social connection, the space balances warmth and energy with a refined, elevated sensibility.

An elegant industrial palette sets the tone, layering earthy materials, moody lighting, and rich green accents with natural textures and custom millwork. Masculine architectural structure is softened through thoughtful pattern, material contrast, and a warm, inviting lighting story, creating a space that feels both grounded and expressive.

The layout encourages movement and connection, with distinct yet cohesive zones that support everything from casual gatherings to lively evenings. Every detail was considered through the lens of hospitality, durability, and longevity—resulting in a restaurant where each seat feels intentional and the atmosphere invites guests to linger and return.

Client: Sparrow

Etta

scottsdale, arizona

When RDM Hospitality took over Etta, they envisioned an elevated, high-energy dining experience that would bring something entirely new to North Scottsdale—and we were all in. Inspired by the meaning behind the name “keeper of the hearth,” the design centers around warmth, connection, and bold sophistication. We layered in rich textures, statement marble, ambient lighting, and thoughtful acoustics to create a space that feels both stunning and strategic. From the moody sports bar to the European-inspired private dining terrace, every inch of the 8,000-square-foot space was crafted to enhance the guest experience. With a show-stopping Italian marble host stand and an Instagram-worthy entry, Etta sets the stage for everything from intimate dinners to lively brunches—and leaves guests already planning their next visit.

Client: RDM Hospitality
Concept: Etta
General Contractor: Ganem Construction
Architect: Aline Architecture Concepts
Date Completed: Fall 2024

Fanse

Scottsdale, Arizona

Designed in close collaboration with the iconic Tori Elyse, FANSĒ was our opportunity to bring unapologetic luxury to life. From day one, our team at Social Design Studio set out to design a salon that felt as bold and unforgettable as Tori herself. We took her vision and extended it further, layering in oversized black-and-white marble flooring, a custom magenta pink sofa, brass accents, and a show-stopping crystal chandelier to create a space that turns heads from the moment you walk in. Every corner was curated with intention—from the commissioned artwork and graphic wallcoverings to the playful, photo-worthy bathrooms. The result is a salon experience that’s indulgent, high-impact, and undeniably FANSĒ.

Client: Fanse by Tori Elyse
Architect: Aline Architecture Concepts
Date Completed: Fall 2023

The Guest House — Las Vegas

Las Vegas, Nevada

When The Guest House Las Vegas was conceived, the goal was to create a transportive escape just off the Strip—an environment that feels intimate, layered, and deeply experiential while still carrying the energy and allure of Las Vegas. Inspired by the idea of a modern-day salon, the design centers on hospitality as a curated experience—where every detail invites guests to linger, connect, and return.

A rich, residentially inspired palette of warm woods, soft textiles, and collected materials sets the foundation, while sculptural lighting and layered textures bring depth and intrigue. The space unfolds through a series of distinct yet cohesive moments—from the lively bar to more intimate dining pockets—each designed to offer a different pace and perspective within the overall experience.

Anchored by a welcoming arrival and a strong sense of narrative, The Guest House balances sophistication with approachability. It is both elevated and inviting—a place where guests can settle in, stay awhile, and feel as though they’ve discovered something special within the rhythm of the city.

Client: The Guest House Las Vegas

The Guest House — Austin PDR

Austin, Texas

Designed as an intimate extension of The Guest House Austin, the Private Dining Room introduces a richly layered, jewel-box experience tailored for elevated gatherings. Centered around a custom live-edge dining table for up to 18 guests, the space is enveloped in deep burgundy tones, velvet drapery, and traditional paneling—creating a warm, immersive backdrop.

Overhead, a trio of statement crystal chandeliers and a dramatic floral ceiling mural establish a sense of occasion, while a curated wine wall and soft, ambient lighting add depth and functionality. Thoughtfully scaled yet highly detailed, the PDR offers a refined, transportive setting designed for memorable, shared experiences.

Client: The Guest House Austin

Studio Linea

Verrado, Arizona

Studio Linea is an upscale salon designed to feel as warm and welcoming as the community it serves. With a neutral color palette, matte black metal accents, and soft modern lighting, the space strikes a perfect balance between elevated and approachable. Our team focused on lighting temperature and tone to ensure the environment not only looks beautiful but functions seamlessly for stylists and guests alike. Warm oak fluted millwork and organic textures bring a sense of calm and cohesion, while a highly efficient layout makes the most of its small footprint. The result is a space that feels considered, intimate, and effortlessly refined.

Client: Studio Linea
Architect: Aline Architecture Concepts
Date Completed: Winter 2024

Copper & Sage Camelback

Phoenix, Arizona

Copper & Sage is a modern gastropub with Southern roots, tucked inside a beautifully restored 1940s brick home in the heart of Uptown Phoenix. Designed to feel both elevated and welcoming, the space weaves together deep navy paneling, custom brass lighting, and unique copper details that nod to Arizona’s namesake metal. Guests can enjoy the secluded patio or slip into The Blue Stave—a moody, Gatsby-inspired whiskey lounge with a glowing quartzite bartop and hidden private dining room. Every corner was thoughtfully considered to balance history with refined luxury, down to the local artwork and intimate layout. It’s the kind of place that invites you to linger, sip, and savor—exactly as our team envisioned it.

Client: Westside Concepts
Concept: Copper & Sage
Date Completed: Fall 2023

Barley & Smoke

Peoria, Arizona

Barley & Smoke is where moody speakeasy vibes meet the energy of a live open kitchen. Every inch of the space was designed to feel intentional and intimate, from the jewel-toned palette to the jade quartzite bartop and the warmth of the wood-burning fireplace. With just 38 seats, all thoughtfully positioned to face the kitchen, it feels like every guest has a front-row seat to the show. Even with a small footprint, we made sure the space feels luxurious, layered, and full of hidden moments. It’s one of those projects where you can feel the passion in every detail—and we’re so proud of what our team brought to life here.

Client: Barley & Smoke / Matt & Kristina Frosch
Executive Chef: Michael Mahalick
Date Completed: Spring 2024

Oliver’s Modern American

Scottsdale, Arizona

Oliver’s Modern American is a love letter to history, where midcentury charm blend seamlessly with modern hospitality. Tasked with honoring the building’s past as a former Dairy Queen (affectionately called “The Polynesian Queen”), our team reimagined the space with a design that feels both timeless and fresh. Drawing inspiration from the building’s original Polynesian and midcentury influences, we layered in rich textures, curated furnishings, and subtle nods to the past, all while creating a contemporary flow that transitions seamlessly from the historic front to the new addition. From the reconstructed history wall to the thoughtful balance of old and new, every detail was designed to tell a story—one that feels familiar, elevated, and entirely unique to Oliver’s.

Client: Oliver’s Modern American
Architect: Aline Architecture Concepts
Date Completed: Spring 2024

The Eleanor

Scottsdale, Arizona

The Eleanor is a fresh take on midcentury modern design, blending it seamlessly with a sunny Palm Springs charm. It’s bright and breezy, designed to make you settle in for a slow brunch and one more cup of coffee. From the mint green terrazzo bartop to the bold floral fabrics and terrazzo tile underfoot, every detail feels fresh and playful. Custom white oak tables and millwork bring in a layer of warmth, while curated artwork adds those little touches that make the space feel special. It’s welcoming, elevated, and fun – just as we designed it to be.

Client: The Eleanor
Architect: Aline Architecture Concepts
Date Completed: Fall 2023

Fate Brewing

Phoenix, Arizona

For Fate Brewing’s latest location, we set out to design a modern brewery that felt fresh, playful, and deeply rooted in the brand’s identity. Bold plaid patterns show up throughout the space—from the custom bar face to statement upholstery—paired with warm wood and steel picnic benches that invite guests to gather, linger, and enjoy. A corduroy-textured accent wall adds depth and a tactile moment of surprise, while the artwork throughout the space pulls directly from the brewery’s own beer can graphics, creating a cohesive and memorable experience. Every element was designed by our team to reflect the personality of the brand while reimagining what a neighborhood brewery can feel like.

Client: Fate Brewing Company
Architect: Aline Architecture Concepts
Date Completed: Fall 2023

CCV Downtown

Phoenix, Arizona

Tucked into Phoenix’s historic warehouse district, the CCV Café was designed as more than just a coffee stop—it’s a true gathering space created to foster community. We blended art deco inspiration with thoughtful historic preservation, honoring the building’s original character while bringing in bold, modern moments. Deep emerald paneling, brass-accented lighting, and rich textures create a warm, elevated atmosphere that invites people to stay awhile. From the custom millwork to the statement fixtures, every detail was chosen to reflect the vibrancy of the neighborhood and the heart behind the CCV community.

Client: CCV – Christ’s Church of the Valley + Westside Concepts
Architect: CCBG Architects
Date Completed: Spring 2023